When
perception
turns into
value.

A world with more salt. Branding with more taste.

When
perception
turns into
value.

Red Balloon — Learning English is just the beginning

When
perception
turns into
value.

Heineken Spin — Spinning in the world’s favor

When
perception
turns into
value.

Leite de Rosas — A classic, renewed for new generations.


Here, creativity is a strategic tool.
The raw material for generating and managing brands that
move business and affect culture.

About Sal

Authenticity cannot be bought,
it must be revealed

A consultancy that does branding with truth, that moves. With depth, to deliver results.
And with taste, to stay in the memory.

What we do

Rabbit or Caterpillar?

For every need, a working model:

Sprint

For those who need speed.

Immersive

For those who need depth